Red Wings announce Chevrolet Season Premiere event for home opener

By @MichaelCaples –

The Red Wings announced today the plans for the first-ever Chevrolet Season Premiere to give fans the chance to cheer on Hockeytown’s players as they walk down a red carpet before their home opener on Oct. 17.

The event will take place from 4:30 p.m. to 5:15 p.m. near the East Entrance to Joe Louis Arena along Steve Yzerman Drive facing the Detroit RiverWalk.

Red Wings players will arrive via Chevrolet Tahoe, Suburban and Silverado vehicles to the East Entrance of the Joe, where they will be introduced by public address announcer Eric Freiny. The players will then walk the red carpet and enter The Joe through the Zamboni entrance. Fans are encouraged to line the red carpet to cheer on the team as they start the home portion of their 2016-17 season.

“The celebration for the Home Opener will get off to an exciting start with the new red carpet entrance to give our fans an opportunity to see their hockey heroes up close before they enter The Joe,” said Tom Wilson, President and CEO of Olympia Entertainment. “The Chevrolet Season Premiere is one of many new events and initiatives scheduled for this season to create new and lasting memories as we celebrate the ‘Farewell Season at The Joe.’”

The event is free and open to the public. Fans are encouraged to arrive early to secure a spot along the red carpet. All parking lots surrounding The Joe will open at 1 p.m. and the doors to The Joe will open at 5:30 p.m. – two hours before the home opener – to accommodate fans who arrive early for the event.