Red Wings, AT&T announce new promotion with Uber

Photo by Michael Caples/MiHockey
Photo by Michael Caples/MiHockey

By @MichaelCaples –

Uber, the popular smartphone app that connects people in need of a ride with a driver, is partnering with the Detroit Red Wings and AT&T get people down to The Joe.

Starting two hours before every Red Wings weekend home game, fans can use Uber to check availability and request a special Red Wings-AT&T ride to Joe Louis Arena. There will up to 10 designated cars around Metro Detroit for each game.

Fans that take the Uber ride will be offered unique Red Wings experiences like Zamboni rides, meet-and-greets with palyers, autographed items, free tickets, admission to watch a Red Wings practice or a chance to skate on the JLA ice.

From the release:

The promotion is available for the final 11 weekend home games of the 2014-15 season: Nov. 16 vs. Montreal; Nov. 30 vs. Vancouver; Dec. 6 vs. New York Rangers, Dec. 21 vs. Colorado Avalanche; Jan. 17 vs. Nashville; Jan. 18 vs. Buffalo; Feb. 14 vs. Winnipeg; March 22 vs. St. Louis; March 28 vs. Tampa Bay; and April 5 vs. Washington.

Fans who have never used Uber can also receive $30 off their first ride by entering the promotion code “ATTREDWINGS” in the Uber app.